Fitter survival – The trend of women’s sportswear silhouette

Fitter survival – The trend of women’s sportswear silhouette

With the rise of female fitness trend, the sports market whose age is dominated by female hormones is changing, and women’s sensitivity and pursuit of fashion will make them pay more attention to the “applicability” of products. Therefore, it is a new trend of downsizing consumption and “One coat,more uses” for consumers to respond to the sport market.In order to meet this trend, maintaining differentiation and freshness,improving the technologies and fabrics of clothing is an important challenge to enhance products’ sustainability and high adaptability.

Adjustable sports bra

In order to meet consumer demand of “high adaptability” ,more and more underwear and single item pursuit higher personalization and fit.
Adjustable bra “One coat,more uses”, maintaining differentiation and freshness, can adjust the tightness of clothes, shape comfort and support according to the different occasions movement, different period of sport.

Adjustable-sports-bra-maintaining-differentiation-and-freshness

Functional Knitted Underwear

This single item fit with ergonomics has better bactericostatic function and stability, excellent fabric elasticity and excellent moisture absorption. As a sport underwear fabric is not only shape stronggest comfort through the traceless structure, but also improve the performance of the single because of high pressure technology and strategic breathable position.

Functional-knitted-underwear

Functional Knitted Underwear

This crop top fit with ergonomics has better bactericostatic function and stability, excellent fabric elasticity and excellent moisture absorption.
As a sport underwear fabric is not only shape stronggest comfort through the traceless structure, but also improve the performance of the single because of high pressure technology and strategic breathable position.

Hollowed vest top

Double - Layer Vest

The double-layer vest with excellent elasticity and natural breathability not only emphasizes the smooth line outline while relaxing the pressure, but also gives consideration to the functional and design feelings. The fabric with high elastic fiber and fine high-performance mesh has the natural breathability and moisture removal function.
The good performance of skin-friendly and drapability is suitable for running, dancing, fitness and other sport occasions.
The new season of sustainable concept clothing created together by Stella McCartney , will create a “biodegradable” fashion ecology.

Sport Underwear

As the rise of multi-performance sports, close-fitting and skin-friendly sports underwear or tracksuit pays more attention to the high quality functions such as easy degradation, breathability and moisture absorption. Lightweight structured fabrics from brands like Cosmopolitan and Under Armour are soft and comfortable to wear,NIKE’s tracksuit has a contrasting edge on the side to enhance the visual experience.

As the rise of multi-performance sports

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